Why buy a theme from the Shopify Theme Store?

Themes sold through the Shopify Theme Store go through a rigorous review process focused on performance, reliability, accessibility, and long-term compatibility with Shopify’s platform. Unlike unverified third-party themes, official Theme Store themes are continuously reviewed to ensure they meet Shopify’s quality standards and support modern ecommerce features.At Krown, we build our themes specifically for merchants who want flexible storefronts that can evolve as their business grows, without sacrificing performance or maintainability.

What makes a Shopify theme high-performing?

A high-performing Shopify theme balances speed, usability, and conversion-focused design. Fast loading times are important, but performance also means creating intuitive shopping experiences that help customers browse products, discover collections, and complete purchases more easily.Well-structured layouts, optimized mobile experiences, clean code, and thoughtful merchandising features all contribute to better storefront performance over time.

How important is mobile optimization for Shopify stores?

Mobile optimization is essential for modern ecommerce. For most Shopify stores, mobile traffic represents the majority of visitors, which means the shopping experience needs to feel fast, intuitive, and frictionless on smaller screens.A well-optimized mobile storefront improves navigation, product discovery, readability, and checkout engagement, all of which can directly impact conversion rates and customer retention.

How can a theme improve ecommerce conversion?

A Shopify theme plays a major role in how customers interact with a storefront. Better navigation, faster product discovery, clearer calls to action, optimized product pages, and streamlined mobile experiences can all help reduce friction during the buying process.High-converting themes are designed to support real shopping behavior, making it easier for customers to browse, compare products, and complete purchases confidently.

What should growing brands look for in a Shopify theme?

Growing brands should look for themes that combine flexibility, performance, and long-term scalability. A good Shopify theme should make it easy to expand catalogs, customize layouts, highlight products effectively, and adapt the storefront as the business evolves.Ongoing updates, reliable support, mobile optimization, and compatibility with modern Shopify features are also important factors when choosing a long-term storefront solution.

How often should a Shopify theme be updated?

Shopify themes should be updated regularly to maintain compatibility with new platform features, performance improvements, browser updates, and evolving ecommerce best practices. Frequent updates also help ensure long-term stability, accessibility, and security.Official Shopify Theme Store themes are continuously maintained to support the latest Shopify functionality and provide merchants with reliable storefront experiences over time.

What's included when purchasing a premium Shopify theme?

Premium Shopify themes typically include access to the complete theme package, ongoing updates, detailed documentation, and customer support. Many themes also include advanced customization options, flexible sections, mobile optimization, and built-in features designed to improve the shopping experience.Krown themes are designed to give merchants and agencies a strong foundation for building scalable, high-performing storefronts without relying heavily on custom development.

$280.00

Split The split-screen Shopify theme for visual brands with a story to tell.

CLOTHING BAGS HOME

Split's signature split-screen layouts pair bold imagery with your brand's story, side by side.

One of the most-loved themes on the Shopify Theme Store — with hundreds of five-star reviews — it gives visual brands a storefront that stands out and sells.

View demo Try theme

Signature split-
screen storytelling

Pair full-bleed imagery with narrative text in Split's iconic side-by-side slider — a layout shoppers remember and competitors can't copy.

Crafted for
premium brands

Subtle product animations, hover effects, and image reveals add motion and energy that keep visitors exploring your catalog.

Proven by
thousands of stores

With a 98% positive rating and more reviews than any other Krown theme, Split is a battle-tested foundation for growing brands.

Sell more

From product pages to cart interactions, these features help merchants create smoother, higher-converting storefronts.

Quick buy with swatches

Let shoppers pick a color and add to cart directly from collection grids, without leaving the page.

Smart product badges

Flag sold-out, on-sale, pre-order, and new products automatically so shoppers spot the right items at a glance.

Star ratings on product cards

Show review ratings across your grids and product pages to build trust before the click.

Low inventory indicators

Create urgency with stock-aware messages that show when products are about to sell out.

Cart recommendations

Promote related products in the cart to help increase order value at the moment of highest intent.

Color swatches and product siblings

Guide shoppers to the right products faster with live suggestions as they type.

View all the tools that help you sell more in Split.

Explore features

No Apps

A suite of built-in features that replace expensive third-party apps, saving you hundreds of dollars per year.

Split-screen sections

Build immersive, page-builder-quality brand stories with the signature split slider — no landing page app required.

Shop the look

Overlay shoppable product cards on lifestyle imagery so customers can buy straight from your photography.

Lookbook galleries with lightbox

Present campaigns and collections in elegant galleries with full-screen lightbox viewing.

Countdown timers

Add urgency to product launches, limited-time offers, and seasonal campaigns.

Newsletter popups

Capture email signups with timed popups and full frequency control — no email app widget needed.

FAQ accordions

Answer common questions in collapsible sections that keep pages clean and scannable.

View all the tools that help you sell more in Split.

Explore features

Built right

Fast, accessible, and endlessly customizable. A theme that works as hard as you do.

Fully translated into 30+ languages

Our themes are ready for global audiences with built-in translations for 30+ languages, ensuring seamless localization without extra effort.

Complete RLT support

Designed to work flawlessly with right-to-left (RTL) languages like Arabic and Hebrew, maintaining a polished and intuitive experience for all users.

Optimized for SEO & Performance

Built with clean code, fast load times, and structured data, our themes help stores rank higher in search engines while delivering a smooth shopping experience.

Designed for mobile first

Every theme is fully responsive and optimized for mobile devices, ensuring a great shopping experience across all screen sizes.

Built-in accessibility

Designed with inclusivity in mind, our themes meet modern accessibility standards, making stores easier to navigate for all users.

Developer friendly

Built with clean, structured code and flexible customization options, making it easy for developers to extend functionality and tailor the theme to specific needs.

Built with Split

See how merchants use Split to build fast, polished storefronts for food, beverage, wellness, and retail.

Brentos

Sweet Greek

Field Bar